This blog is in response to a petition & spam campaign of a few feminists

Some radical feminist groups realized they can advance their own agenda by launching a "No pink aisle, bring back beautiful" social media campaign by claiming The LEGO Group offers no "gender equity" in the new theme "Friends" and its marketing. They created an online petition, then proceeded encouraging their followers to SPAM the LEGO Facebook page with one of TLG's own ads. Laced with false dramatic information, they convinced the petition site to include their "cause" in its membership mailing notice.
This blog sheds light on their omissions, skewed facts & images.

Blame the media?

Quote: "the media loves a good brawl and has portrayed SPARK as an angry feminist group out to get the LEGO Friends banned because we hate pink"
  -- SPARK

   Yet, the group's members themselves tweeted the media outlets with links to their "campaign" stories.

   Also, if an image is worth a thousand words -- "angry" would be included in these images' worth:

Co-founders of SPARK

Lyn with her partner

The person responsible for SPARK's twitter account @SPARKsummit

No comments:

Post a Comment